Whole Foods Market
Industry
Retail, food & beverage
Category
Coordination, digital advertising, social media content, photography, graphic design
Brief
Infusing joy into grocery shopping with premium natural foods and a commitment to sustainability.
Responsibly Grown
Synopsis: A featured video spotlighting a tiered rating system for produce and flowers, assessing growing practices that impact human health and the environment.
Role: Co-Writer, Assistant Video Editor
Tools: Google Workspace, Premiere Pro CC, After Effects CC
Sourced for Good
Synopsis: Announcement video for the Sourced for Good certification program.
Role: Co-Writer, Assistant Video Editor
Tools: Google Workspace, Premiere Pro CC, After Effects CC
The Next Big Things
Synopsis: Part of a news release highlighting the top 10 anticipated food trends for 2021 in the retailer’s sixth annual trends predictions.
Role: Co-Writer, Assistant Video Editor
Tools: Canon 5D Mark IV, Google Workspace, Premiere Pro CC, After Effects CC, Photoshop
Below are a some examples of my art direction and content writing work.
Jazzing up a crisp slice of watermelon is as easy as adding pistachios and honey, jicama and lemon and more.
With Dad at the helm, the grill marks are always. What's the best cooking tip your Dad taught you?
Check out the Classic Meets Carmelita Sundae. On a scale of 1–10, how badly do you need to try it?
Backyarding on a time budget? Try our chicken kabobs, Greek Tortellini Salad and a glass of Ste. Venture Provence Rosé.
Ideal patio trio: Chilean sea bass, Shaved Brussels & Kale Salad and Shaved Parmigiano Reggiano.
Four-step summer win: 1. Grilled Halibut 2. Roasted Fingerling Potatoes 3. Grilled Peaches 4. Crumbled Feta
What's your favorite way to upgrade a classic s'more? Ours is to trade graham crackers for our brown butter chocolate chip cookies.
Use our rose color guide to help you pick the perfect bouquet for your special someone. What color are you going with?
A whole lot of ways to reuse.
Lay down a blanket and bring your faves. What’s missing from this summer picnic?
Pile our TTLA (tempeh) on a tender croissant for an upgrade you can't keep your hands off of. How would you customize yours?
An alcohol-free piña colada smoothie is a taste of the tropics enjoyed any time of day.
Fall is here! What are you enjoying this season?
Summer produce in season now. What are you adding to your list?
What are you scooping? We’re going with B-F-K.
Dive into the magical world of mushrooms. Check out our favorites, then read the guide with recipes for making the most of each tempting variety.
Your peak-season pear possibilities are near-limitless when you shop with us. Read our guide to learn about picking, ripening and enjoying each of these unique varieties.
Your handy guide to Mediterranean dips and spreads.
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In a few simple ways, let’s all embrace a little more kindness and a lot more connection on every trip to the store — and bring out the holiday magic for all.
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Ready to reveal your vino vibe? Swipe to match with picks from our experts!
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It’s the 12 Days of Cheese — your chance to ace every party and potluck with 12 of our most exquisite cheeses. Swipe to see a few of our faves.
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Spring is in full swing—the perfect time to discover our classic and unique produce.
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Save on our most curated items during Whole Foodie Festival!
Restrictions apply. Must be 21+. Please drink responsibly.
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